What is Behavioral Competency?

It can be summed up as the qualities, skills, and motivations required performing well, regardless of your position within a company. Behavioral competencies are often referred to as general competences or soft skills.

Behavioral competencies offer a comprehensive set of behaviours that match the goals or vision of an organization with observable behaviours that can help the organization succeed.


1.       Creativity and Innovation can be a behavioral competency for a marketing agency.

2.       Attention to Detail can be a behavioral competency for an organization.

3.       Client focused and Continuous Learning attitude can be examples.

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